BIG IS BEAUTIFUL – New Format for Formidable Women

”Big is Beautiful“ presents the segment for formidable women in an all-new look. The world created here boasts modern, fresh and topical ideas – clothing, accessories, lingerie, shoes and much more – everything revolving around the plus size theme including plus sizes.

The Igedo Company’s cooperation with the glossy magazine ”BIG IS BEAUTIFUL“ for women continental size 42 and upwards aims to target retailers’ needs and offer them greater ordering assurance thanks to comprehensive information.

Statements

Daniel Splettstöszer, MAT.: “This is our fist time at cpd and it was very successful. We will definitely be back next time.”

Claus Borgelt, Supernova: “The media world reacted very positively to the new launch of our collection at cpd. Our catwalk presentation aroused the interest of many buyers. Through this we were able to forge numerous international contacts and secure orders. We very much like the Big is Beautiful concept. The segment should be extended towards the lifestyle trend as wellness aspects go down well.”